14 Sept 2002
The general election on LunarStorm
The parties each get a Diskus forum to run. Göran Persson and SSU’s Mikael Damberg write on the Social Democrats’ Krypin, and the Swedish news agency TT, the tabloid Expressen and the national daily Svenska Dagbladet take note.
The parties came to us. That was where the voters (and the voters to be) were.
- WZUP ran a monthly election barometer from June until the day before the election.
- Political ads and beer ads were shown only to members aged 18+. According to Rickard, LunarStorm was the only big site that could target ads like that.