“Everyone I hang out with is on Lunar, even my mum”

63 employees, 375,000 users a day, 1.4 million a week. Rickard himself logs in 5 to 10 times a day.

• Revenue: 60% ads, 40% paid services; 25% of the employees are women.
• Record simultaneous logins: “55,000, I think” (Q&A) against 90,000 to 100,000 (later sources).

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